Find Your Club
The Sports Industry Storytelling & Services Platform

Find the right sports club, event, or service.

Search 1,961 clubs, plus tournaments, camps and technology providers, across 50 states, with verified video reviews from the players, parents, coaches and directors who use them.

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1,961clubs
32events & providers
50states
95verified video stories
159guides & reports
Top rated by video reviews

Start with the most-reviewed

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For clubs, events & sports businesses

We tell your story, then make sure it gets found

We capture video stories from the people you serve, publish them on your Find Your Club profile and YouTube, and build that profile to rank on Google and be the source AI answers quote. Clubs also get year-round ad campaigns that turn those stories into registrations.

Clubs

More registrations from your own families' stories

  • Unlimited verified video stories from players, parents and coaches, recorded from their phones
  • A profile and YouTube videos built to rank for your club name, town and programs
  • FAQs written so AI tools quote your answers
  • Year-round ad campaigns for tryouts, camps and rec registration, with lead reporting
Book a club demo
Tournaments, camps & conventions

Let this year's attendees fill next year's event

  • Stories from attendees, coaches and clubs, captured remotely or on-site with our Story Studio
  • An event profile built to rank for your event name and category
  • Stories shared with the clubs and families who use Find Your Club
  • No ad spend: growth comes from stories, search and AI visibility
Get your event featured
Technology & services

Let the clubs you serve vouch for you

  • Stories from the directors and coaches who use your product
  • A profile built to rank when directors compare solutions
  • Real customer experience that AI tools can cite
  • Exposure to the clubs on Find Your Club
Get your product featured
CC United Soccer ClubColorado Edge Soccer ClubColorado Rush Soccer ClubColorado United SoccerFC WisconsinFort Wayne United FCManitou F.C.Maplebrook Soccer ClubMichigan Jaguars FCPark Valley United FCPrior Lake Soccer ClubShakopee Soccer AssociationSporting Iowa Soccer ClubSt. Croix Soccer ClubTri-City UnitedCC United Soccer ClubColorado Edge Soccer ClubColorado Rush Soccer ClubColorado United SoccerFC WisconsinFort Wayne United FCManitou F.C.Maplebrook Soccer ClubMichigan Jaguars FCPark Valley United FCPrior Lake Soccer ClubShakopee Soccer AssociationSporting Iowa Soccer ClubSt. Croix Soccer ClubTri-City United
Why stories work

People decide on reviews. More and more, they ask AI first.

Families choosing a club, camp or event

97%

of consumers read online reviews.

BrightLocal, Local Consumer Review Survey 2026
45%

now use AI tools like ChatGPT for local recommendations, up from 6% a year earlier.

BrightLocal, Local Consumer Review Survey 2026
74%

only consider reviews written in the last three months, so a steady stream of new stories matters.

BrightLocal, Local Consumer Review Survey 2026
85%

say watching a video has convinced them to buy a product or service.

Wyzowl, Video Marketing Statistics 2026
$1,016

is what the average family spent on a child's main sport in 2024, up 46% since 2019. It's a decision families research.

Aspen Institute Project Play, 2025

Clubs choosing technology and services

51%

of B2B software buyers now start their research in an AI chatbot rather than a search engine.

G2, The Answer Economy, 2026
85%

of buyers think more highly of a vendor when an AI chatbot recommends it.

G2, The Answer Economy, 2026
74%

of buyers use reviews to inform their purchase decisions.

TrustRadius, B2B Buying Disconnect Report 2026
94%

of buyers who use AI fact-check what it tells them, and peer reviews are where they check.

TrustRadius, B2B Buying Disconnect Report 2026

Being the source matters. When Google shows an AI summary, people click a result in 8% of visits, against 15% without one. The organizations the AI answer quotes get seen; the rest are scrolled past. Pew Research Center, 2025

How you show up

On Google, and in the AI answer above it

Every profile is written around the questions people actually search, with FAQs and structured data, so search engines and AI tools can read it, rank it and quote it.

does st croix soccer club have ecnl
AI Overview

Yes. St. Croix Soccer Club is an ECNL member club, fielding teams in the Elite Clubs National League, the highest level of youth soccer in the United States. St. Croix also fields ECNL-RL teams, offering a second high-level pathway for developing players.

FSt. Croix Soccer Club Reviews & Testimonialsfindyourclub.com › fyc-clubs › st.-croix-soccer-club
findyourclub.com › fyc-clubsSt. Croix Soccer Club Reviews & Testimonials | Stillwater, MN Youth Soccer

Watch verified video reviews of St. Croix Soccer Club from parents, coaches and players. Programs, ages, leagues and locations…

Illustration of how an AI answer and a search result can draw on a Find Your Club profile. Actual results vary by search and over time.

Searches a profile is built to answer

Clubs[club name] reviewssoccer clubs in [city][club name] tryoutsdoes [club] have ECNLbest youth soccer clubs near me
Events[tournament name] reviewsyouth soccer tournaments in [state]is [camp] worth itsoccer coaching conventions
Tech & services[product] reviewsbest club management softwareAI video cameras for youth soccer[product] vs [competitor]

Each story adds fresh, first-hand content, which is what both search engines and AI tools favor.

Results for clubs

Stories that turn into registrations

  1. Capture

    People record their story from their own phone with guided questions. No film crew.

  2. Create

    We edit each recording into a video and a long-form written story.

  3. Publish

    Stories go live on your profile and YouTube, with FAQs and structured data.

  4. Get found

    Your profile ranks on Google and feeds the answers AI tools give.

  5. Clubs

    Drive registrations

    Stories become year-round campaigns that send families to your registration pages.

Why you can trust what you see

Real stories, clearly labeled

Real people, on camera

Every story is a parent, player, coach or director speaking for themselves. No actors, no scripts.

Full transcripts

Each video comes with a written transcript, so you can read exactly what was said.

Clear labels

"FYC Verified" means the club confirmed its details. "Unclaimed" means it hasn't yet. You always know which is which.

Partners are disclosed

Featured partners are Find Your Club clients, and we say so. Their stories come from their own members.

Every club can be listed

Being in the directory is free. Any club can claim its profile and correct its details.

No ratings for sale

There are no star ratings to buy. Organizations are described by the people they serve, in their own words.

Research hub

Research before you choose

Browse all research

Research popular topics

FAQ

Frequently asked questions

What is Find Your Club?

Find Your Club is the sports industry's storytelling, directory and research platform. Families, coaches and directors use it to search clubs, tournaments, camps, conventions and sports technology, watch verified video reviews and read research and guides. Clubs, events and service providers use it to capture verified video stories from the people they serve, rank on Google and shape the answers AI tools give. For clubs, Find Your Club also turns those stories into lead and registration campaigns year-round.

How does Find Your Club collect video testimonials?

Through a remote video capture tool. Coaches, players, parents and customers record their story from their own phone or computer by answering guided questions. Find Your Club edits each recording into a video and a long-form written story, then publishes both.

How many leads does a club get from Find Your Club?

Partner clubs average around 200 leads to their registration pages per quarter from Find Your Club campaigns, with a cost per click well below the youth sports industry average of $1.92. Results vary by club, market and season.

How does Find Your Club help tournaments, camps and conventions?

Find Your Club captures the experiences of attendees, coaches and participating clubs, publishes them on the event's profile so they rank on Google and in AI answers, and shares them across its partner club network. That helps camps and conventions draw more attendees and helps tournaments attract more clubs.

How does Find Your Club help sports technology and service providers?

Club directors, coaches and parents tell the story of the problem your product or service solved for them. Those stories are published on your Find Your Club profile and YouTube, rank when directors research solutions on Google and appear in AI answers, and are shared with partner clubs.

Do tournaments and service providers get paid ads?

No. Managed lead and registration campaigns are part of the club program. Events and service providers grow through verified stories, search and AI visibility, YouTube and exposure to Find Your Club's partner clubs.

Where can parents find a club?

Search the Find Your Club directory by sport and state, or use Link-Up, Find Your Club's free matching tool, for clubs, camps and tournaments near you.

Looking for a club, camp or tournament?

Find the right fit for your athlete

Answer a few questions and Link-Up matches you with clubs, camps and tournaments near you, with verified reviews. Free.

Run a club, event or sports business?

Get your story told

Book a 20-minute demo. We'll show you stories from organizations like yours and exactly what we'd do for you.